WebType # 5. Outdoor Advertising: Outdoor advertising includes billboards, signs in sports arenas, skywriting, and ads on the sides of buildings, buses, and cars. Outdoor advertising … WebMany popular sports players and actors are used for such endorsements. Complementing the customers . This technique is all about appreciating the users and telling them their worth. A very famous cosmetic brand has a saying “Revlon- because you are worth it” is an example wherein they are complementing their customers. Surrogate advertising
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Advertising Principles of Marketing - Lumen Learning
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